Participation Ladder for active users

You can use the Engagement Analytics Classifications table to see how Jive classifies events. This table also identifies Jive objects (such as documents) that can receive events (such as liking or bookmarking) captured by Cloud Analytics. For the table, see Engagement Analytics Events Classifications - Participation Ladder and Engagement Ladder on Worx.

To understand the breakdown of users who are active in their community, hover over each segment in a period. As members become more engaged, values will increase for the Contributor and Participant types and decrease for the Consumer type.

The x-axis shows the period, and the y-axis shows the total number of active users. You can change the total number of active users to the percentage of active users when you are in full-screen mode (as shown in the previous image). Each bar is segmented by user type (the box in the upper left corner), so you can see how many of the total active users fall into each segment.

Metric definition

Metrics are the calculations used to get the Engagement Index number you see in the chart.

Participation Ladder by Active User = Total Engagement Activities for the month (or day) divided by the number of consumers, participants, and contributors for that month (or day).

Definitions

The following definitions help you understand user types:

Consumers

Logged into the community and only read a piece of content (such as news or their homepage), downloaded a file, or navigated to links.

Participants

Logged into the community and actively participated by liking, rating, voting, commenting, approving content, tagging, following, searching, sharing, or bookmarking content, such as a document, discussion, idea, blog post, or place.

Contributors

Logged into the community and created or edited at least one piece of content, such as a document, discussion, idea, blog post, or place.

Active users

The sum of Consumers, Participants, and Contributors for the selected period.

Note:

Each of the numbers is a discrete set of users. For example, contributors are assumed to have:

• Logged in and read something
• And participated by liking rating, voting
• And created or edited a piece of content

Contributors and participators are not included in the Consumer number and percent.