Who is viewing and referring your content?
You can find out who's viewing and who's referring your content by looking underneath the detailed Impact Metrics graph.
Viewers
If enabled in your community, find out who has viewed your content when you look under the Impact metrics graph in the detailed view. Only the standard access user can see this viewers panel, and external contributors can never see it. From the Viewers panel, you can search for viewers based on first name, last name, and title.
Top referrers
If enabled in your community, see whose referrals gained new viewers to your content. It's under the detailed view of the Impact Metrics graph. You also see how many viewers have been referred by that user. Only the standard access user can see this viewers panel, and external contributors can never see it.