Engagement Index
You can use the Engagement Index chart to review community engagement and user activity and watch how community engagement changes over time.
To calculate Engagement Index, we take the total engagement activities for the month (or day) and divide them by the total active users for that month (or day). The higher the number, the more engaged the community. Community managers can use this daily or monthly number to track how engaged their members are in the community. If the index increases over time, then each active member is doing more reading, searching, commenting, or contributing to the community.
Chart Axis Labels: The chart has two y-axes, Engagement Index per month and Engagement Index per day. The monthly line enables the community manager to track monthly contributions to the community, and the daily line enables community managers to track engagement daily.
- Engagement Index per Month
- Total Activities for that Month divided by Total Active Users for that Month.
- Engagement Index per Day
- Total Activities for that Day divided by Total Active Users for that Day.